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America's military community are among its most qualified, experienced and reliable citizens. Despite this, the last few years have witnessed rising unemployment, soaring underemployment and a growing sense of disillusionment among our veterans and military spouses. In part, these troubling statistics can be attributed to misconceptions on the part of employers as to the unique strengths offered by the military community, such as: veterans cannot handle a work environment; spouses will have to leave a job early; Reservists and National Guardsmen will deploy, leaving the company high and dry. These myths must be dispelled. A public awareness campaign presents one of the best ways for communities to do so. Read to learn how to implement a campaign in your community leveraging community volunteers.